Product of the Year

Four short films that explain Product of the Year -

   
           
The Process   The Awards   TV Commercials BBC breakfast

 

 

Entry for 2011 awards is still open!You can still click here to enter the 2011 awards as we have extended the deadline to accommodate some late requests. But hurry this is only temporary!
2010 Product of the Year Awards Royal Opera HouseThis years awards were hosted by Chris Addison and attended by key marketing figures, including: Irwin Lee and Roisin Donnelley from P&G, Elizabeth Fagan from Boots, Malte Hoffmann from SCJ, Phil Thomas from Reckitt Benckiser and many others.
The 2011 Awards TimelineWinners will be announced in January 2011
How it works, what it costs and why it’s worth itBy recognising innovation, Product of the Year promotes a wide range of benefits, improving packaging, quality and value for money. But don’t just take our word for it – hear what the professionals have to say in this short film from our last jury day.
NEW Research by TNS on Product of the Year April 200952% of UK (that’s over 30million people) recognise the Product of the Year Logo
33% more people trust advertising with Product of the Year endorsement
Other NewsOther Product of the Year News
Customers know and trust the logoMay 2007 TNS omnibus results
Product of the Year drives salesA new report from Market Research company TNS (London) shows that winning Product of the Year can have a dramatic impact on the sales of a new product.