20 Aug Ones to Watch… Kellogg’s Snacking Shake-Up
Connoisseurs of cereal, Kellogg’s, have just dropped a snacking bombshell, and – spoiler alert – there’s something for everyone.
So, what’s on debut? A dazzling six-pack of new treats fit for even the most elite snack pack.
First up, the Pop Tarts mashup nobody knew they needed: Frosted Choco Orange. A retro US fave, now featuring on UK supermarket shelves (Sainsbury’s, Morrisons, Tesco) for £3 a box. It’s candy-meets-citrus in a pastry hug.
Then there’s the ingenious Honeycomb & Chocolate Rice Krispies Squares, where crispy cereal meets honey-sweet crunch, and is drizzled with chocolate-flavoured flair. A perfect four-pack priced at just £2.25 in Sainsbury’s and Morrisons. Crunchy, sweet, and packing a one, two, flavour punch.
But wait, what’s this? Something for the fitness-savvy, you say. Kellogg’s High Protein Bars launch in two exciting combos – Almond & Dark Chocolate and Almond & Salted Caramel. Four bars for £2.50, currently in Sainsbury’s and Morrisons, and soon elsewhere. High-protein snacking just got indulgent (without guilt).
Oat-lovers will enjoy the soft-and-sweet Oaties Bars, coming in Chocolate & Oat and Honey & Oat. A £2.25 bar pack, leaning into the oat trend and building on earlier oat-based cereal success earlier this year.
These are snacks for every moment, from morning to night and no matter the mood or activity. Kellogg’s is responding to evolving taste buds, with clever innovation, and snacking smarts.
With the awards for 2026 coming up, #CouldItBeProductOfTheYear?
It’s simple, yes it could be!
And after 100 years in production, this would make a nice first for the brand we all know and love!