21 May Ones to Watch… Aero Pistachio
You can’t move for pistachio launches these days. From the Dubai chocolate bar to Magnum La Pistache ice cream and Pistachio swirl pastries in bakeries – if you’re eating nuts, make sure they’re green.
So, it’s with delight that we unwrap the new Aero Pistachio in today’s One to Watch.
Flavours to savour
With all the bubbly, chocolate-y goodness of your regular Aero bar, this edition pairs the rich, nutty depth of pistachio with the familiar texture of the sweet treat we all know and love.
It’s worth noting that messing with an old classic is no small thing. Developed by the confectioner Rowntree’s in York, it was first launched in 1935 to the North of England as a revolutionary “new chocolate”. This side-step into new flavour territories feels like a win.
The launch also arrives hand-in-hand with a tie-up with The Devil Wears Prada 2 – giving shoppers the chance to win a five-night trip to New York. As Emily says: “Shared carbs have no calories” … does that apply to light and airy Aero? We think so.
Leaning into that VIP energy, Aero Pistachio is only available in selected stores.
And don’t forget – registrations for Product of the Year 2027 are open now. No cost, no commitment! Click here to find out more.
In the words of Miranda Priestley… that is all!
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